tether media assets
These brand and copy guidelines demonstrate the correct way for organisations to apply the Tether brands, if permitted by Tether and its guidelines below.*
tether group
tether finance
tether gold
alloy by tether
official naming conventions
*You may use Tether Operations Limited’s (“Tether(’s)”) trademarks, which include Tether’s word marks and
logos (“Trademark(s)” or “Tether Trademarks”), only in compliance with these guidelines and only for lawful
purposes. Except as expressly stated in these guidelines or the terms of other agreements between you and
Tether, no other rights are granted to you.
The status of Tether’s Trademarks may change, and it may be necessary to revise these guidelines from time to
time. You are responsible for complying with the most current version.
Tether’s Trademarks may only be used to refer to Tether tokens, Tether Gold tokens, Tether Operations Limited,
and Tether’s products and services. You acknowledge that Tether is the sole owner of the Tether Trademarks.
You promise that you will not interfere with Tether’s rights, including challenging Tether’s use, registration
of, or application to register its Trademarks, and that you will not harm, misuse, or bring into disrepute any
Tether Trademarks. You may not register or use the Tether Trademarks in connection with a company name, trade
name, trademark, service mark, copyright, domain name, social media account, avatar, online advertising tool
(such as Google AdWords), keyword, meta data, code, telephone number or third-party product or service, or in
any other way that may imply Tether’s sponsorship or endorsement. You may not use the Tether Trademarks for
any phishing, malware, crowdsourcing, or other unlawful, deceptive, defamatory, false, libelous, threatening
or manipulative activities. The goodwill derived from using the Tether Trademarks belongs exclusively to
Tether.
Tether’s Trademarks may only be used truthfully and accurately as standalone brands (such as a logo use) or as
an adjective before a noun, if appearing in text (such as TETHER tokens or XAU₮ stablecoins).
When using Tether Trademarks that incorporate designs, such as its logos, the Trademark images must be copied
from materials supplied by Tether, such as those available for download above. The appearance of the Trademark
logos may not be altered without Tether’s permission and the display of logo images must be clear and
undistorted.
Tether reserves the right to object to any use of its Trademarks that it considers unlawful or improper, even
if the use is not prohibited by these guidelines. You agree to immediately cease use of Tether’s Trademarks
upon receiving notice of Tether’s objection to your use, and if applicable, you agree to assign or have
transferred to Tether any infringing social media profiles/handles/accounts, trademark filings, domains, or
other assets that violate these guidelines automatically upon notice by Tether. Your ability to use Tether’s
Trademarks is expressly conditioned on strict compliance with these guidelines, and your right to use Tether’s
Trademarks will automatically be revoked upon violation of these guidelines, irrespective of specific notice
from Tether. Use thereafter will be deemed a willful infringement of Tether’s intellectual property rights. If
you do not agree to these terms, do not download or use the Tether Trademarks.